PORSCHE STAND PROPOSAL FOR THE 2025 PARIS MOTOR SHOW

This project concerns a promotional stand proposal for the sports car brand Porsche for the 2023 Paris Motor Show.

The main idea was to draw inspiration from the iconic shape of Porsche headlights to design two distinct modules, each occupying one third of the stand. This project combines functionality and aesthetics, reflecting the visual identity and elegance of the Porsche brand.

The first module is therefore dedicated to
the car exhibition, enhanced by neon lighting creating dynamic play of light. The space is planned to allow walking all the way around as well as opening every door. A private back room is located at the back of the module and is dedicated to storage and the technical aspects of the stand.

The second module houses an isolated
office area for meetings with clients and a private section for the stand occupants including a kitchenette and a cloakroom. Finally, a mezzanine overlooks the stand, offering an aerial view as well as a lounge area to sit and chat over a fresh cocktail.